LINGUA FRANCA PUBLISHER RATES (EXCLUDING BOOK REVIEWS)

BLACK AND WHITE	1x	3x	6x	9x
Full Page	$1,955	$1,840	$1,700	$1,565
Two-thirds	$1,565	$1,470	$1,360	$1,250
One-half	$1,290	$1,210	$1,125	$1,030
One-third	$980	$920	$850	$780
One-quarter	$685	$645	$595	$550
One-sixth	$550	$515	$475	$440
One-twelfth	$350	$330	$305	$280
Opposite TOC	$2,150	$2,020	$1,870	$1,720
First Right-hand Pg	$2,150	$2,020	$1,870	$1,720
Inside Back Cover	$2,250	$2,110	$1,955	$1,800
Inside Front Cover	$2,540	$2,390	$2,210	$2,030
Back Cover	$2,930	$2,755	$2,550	$2,345
Two Page Spread	$3,715	$3,490	$3,230	$2,970
Inside Front Spread	$4,790	$4,500	$4,165	$3,830
Four Color	1x	3x	6x	9x
Full Page	$2,980	$2,860	$2,725	$2,590
Two-thirds	$2,590	$2,495	$2,385	$2,275
One-half	$2,315	$2,240	$2,145	$2,055
Opposite TOC	$3,175	$3,045	$2,895	$2,745
First Right-hand Pg	$3,175	$3,045	$2,895	$2,745
Inside Back Cover	$3,275	$3,140	$2,980	$2,825
Inside Front Cover	$3,565	$3,415	$3,235	$3,060
Back Cover	$3,960	$3,780	$3,575	$3,370
Two Page Spread	$4,740	$4,515	$4,255	$4,000
Inside Front Spread	$5,815	$5,525	$5,190	$4,855

For two-color ads, add 25% to the B&W rate. No penalties for bleeds. For inserts and bind-ins, consult advertising department.